2020FA Introduction to Marketing (BUSI-120-01)

Basic marketing concepts, principles and functions. Analysis of activities through which business firms direct the flow of their goods and services to consumers. (Not restricted to majors in the College of Business and Management.). 08/26/2020-12/18/2020 Lecture Monday, Wednesday, Friday 11:00AM - 11:50AM, Withers-Brandon Hall, Room LEC